What does BTL mean in marketing?

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Computer August 20, 2024 7

Description

Below the Line Marketing is aimed specifically at targeted individuals that have been identified as potential customers. Popular BTL strategies include outdoor advertising, such as billboards and flyers, direct marketing, such as utilizing email and social media, and sponsorship of events.Below the Line Marketing is aimed specifically at targeted individuals that have been identified as potential customers. Popular BTL strategies include outdoor advertising, such as billboards and flyers, direct marketing, such as utilizing email and social media, and sponsorship of events.Below the Line Marketing is aimed specifically at targeted individuals that have been identified as potential customers. Popular BTL strategies include outdoor advertising, such as billboards and flyers, direct marketing, such as utilizing email and social media, and sponsorship of events.


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