SMART stands for Specific, Measurable, Achievable, Relevant, and Time-bound, and it helps you define clear and realistic objectives for your SEO strategy. In this article, you will learn how to apply the SMART framework to your SEO goals and track your progress.SMART stands for Specific, M...

Management by objectives (MBO) refers to the process of setting specific objectives for your employees to work towards. This has become a key part of performance management in recent decades. Supporters of MBO say giving employees clear goals improves motivation.Management by objectives (MBO) r...

Envision a quality model that's proactive by design. Picture a paradigm where quality isn't viewed as a necessary burden, but rather, embraced as an instrumental catalyst for value creation.Envision a quality model that's proactive by design. Picture a paradigm where quality isn't viewed as a necess...

Below the Line Marketing is aimed specifically at targeted individuals that have been identified as potential customers. Popular BTL strategies include outdoor advertising, such as billboards and flyers, direct marketing, such as utilizing email and social media, and sponsorship of events.Below...

The 7Ps of digital marketing include product, price, promotion, place, people, process, and physical environment. Understanding how these elements work together can create a more holistic and practical approach to your online marketing initiatives.The 7Ps of digital marketing include produ...

Digital marketing tools are online applications that allow a marketing team to execute an effective strategy to sell goods or services. These tools often help a company with email marketing, website management and keyword tracking.Digital marketing tools are online applications that allow ...

Digital marketing, also called online marketing, refers to all marketing efforts that occur on the internet. Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers.Digital marketing, also called onli...

The 5S goals of digital marketing, developed by marketing experts Paul R. Smith and Dave Chaffey, can help companies set and review digital marketing goals. The 5S's of the goal framework are sell, serve, speak, save, and sizzle.The 5S goals of digital marketing, developed by marketing experts ...

Digital marketing tools are apps that help you attract, engage, sell, and retain business online. You've likely heard the term thrown around a lot, and that's because it can include apps in any category related to marketing—from social media to advertising to content optimization.Digital ...

SEO means Search Engine Optimization and is the process used to optimize a website's technical configuration, content relevance and link popularity so its pages can become easily findable, more relevant and popular towards user search queries, and as a consequence, search engines rank them...